15,000 app downloads and $22k MRR within 60 days.
NutriTrack
20 days
Time to launch
15k
App downloads
$22k
60-day MRR
The Challenge
Emma had a waitlist of 8,000 people who signed up from her nutrition content on Instagram. She needed a mobile app with AI meal analysis (photo-based), macro tracking, personalized coaching plans, and a subscription paywall — all before her audience lost interest.
Our Approach
We built a React Native app with OpenAI Vision for food photo analysis, a custom macro database, and daily check-in flows. Subscription billing via RevenueCat with an aggressive free-to-paid conversion funnel.
Tech Stack
Timeline
The Outcome
NutriTrack hit 15k downloads and $22k MRR within 60 days of launching, driven by Emma's existing audience. They achieved product-market fit faster than any other project in the category and raised a $1.5M pre-seed to build out the full coaching platform.
“We were quoted 6 months and $200k by two other agencies. Needmvp did it in 20 days for a fraction of the cost.”
Your MVP could be live in 21 days.
The only thing missing is a 30-minute call.
Free scope call. No pitch. No pressure. Just a clear plan for your product.
Currently accepting 3 new projects for July 2026.
(We turn down work that isn't the right fit.)